Practicing Success
What barriers are no longer significant for a business enterprise to serve a customer in a distant market? |
Technological barriers Physical geographical gap Strict import regulations Tariff restrictions |
Physical geographical gap |
Globalisation involves an increased level of interaction and interdependence among the various nations of the global economy. Physical geographical gap or political boundaries no longer remain barriers for a business enterprise to serve a customer in a distant geographical market. This has been made possible by the rapid advancement in technology and liberal trade policies by Governments. Through the policy of 1991, the government of India moved the country to this globalisation pattern. |