Practicing Success

Target Exam

CUET

Subject

Business Studies

Chapter

Marketing

Question:

______________ is an impersonal form of communication which is paid for by the marketers to promote goods or services.

Options:

Personal selling

Sales promotion

Advertising

Public relation

Correct Answer:

Advertising

Explanation:

Advertising is an impersonal form of communication. It is less forceful than the personal selling as there is no compulsion on the prospects to pay attention to the message.