Identify the limitation of Advertising out of the following :

Inflexibility

The correct answer is option (4) : Inflexibility

Inflexibility

The limitation of advertising among the options listed is its inflexibility. While advertising offers several advantages, including mass reach and economy, it can be inflexible in terms of making rapid changes or adjustments to campaigns once they are launched. Once an advertisement is distributed through various media channels, it can be challenging and expensive to modify or adapt the message in response to changing circumstances or customer feedback. In contrast, personal selling, for example, can be more adaptable and responsive to individual customer needs and changing market conditions.