Practicing Success
The basic role of strategy is to provide which of the following? |
Setting procedures Direction for action Direction for motivation Direction for control |
Direction for action |
The correct answer is option 2 i.e. Direction for action. A strategy provides the broad contours of an organization’s business. It will also refer to future decisions defining the organisations' direction and scope in the long run. Thus, we can say a strategy is a comprehensive plan for accomplishing an organisation's objectives. This comprehensive plan will include three dimensions- Whenever a strategy is formulated, the business environment needs to be taken into consideration. The changes in the economic, political, social, legal, and technological environment will affect an organization’s strategy. Strategies usually take the course of forming the organization’s identity in the business environment. Major strategic decisions will include decisions like whether the organization will continue to be in the same line of business, or combine new lines of activity with the existing business or seek to acquire a dominant position in the same market. |