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Home Questions VMQHN7GVT9
Target Exam

CUET

Subject

Business Studies

Chapter

Controlling

Question:

Which of the following is a standard used in marketing to gauge performance?

Options:

Liquidity

Inventories

Sales volume

Flow of capital

Correct Answer:

Sales volume

Explanation:

The correct answer is option (3)- Sales volume.

Sales volume is a standard used in marketing to gauge performance.

 

OTHER OPTIONS

  • Liquidity- Finance and Accounting
  • Inventories- Finance and Accounting
  • Flow of capital- Finance and Accounting

 

Standards used in Functional Areas to Gauge Performance

Production Marketing Human Resource Management Finance and Accounting
Quantity Sales volume Labour relations Capital expenditure
Quality Sales expense Labour turnover Inventory
Cost Advertising expenditure Labour absenteeism Flow of capital
Individual job Individual   Liquidity
Performance Sales-person’s performance    

CUET Questions