Practicing Success

Target Exam

CUET

Subject

Business Studies

Chapter

Marketing

Question:

Match the following:

1. Rebate A. OTG free with shopping worth Rs. 25,000
2. Discount B. Footwear company offers discount up to 50%.
3. Product combinations C. Clothing company offered "Buy 2 get 1 free"
4. Quantity gift D. Selling Hyundai car at a discount of Rs. 50,000 for a limited period
Options:

1-D, 2-B, 3-A, 4-C

1-B, 2-D, 3-C, 4-A

1-C, 2-D, 3-A, 4-B

1-D, 2-A, 3-C, 4-B

Correct Answer:

1-D, 2-B, 3-A, 4-C

Explanation:

Rebate: Offering products at special prices, to clear off excess inventory. Example, a car manufacturer’s offer to sell a particular brand of car at a discount of `10,000, for a limited period.

Discount: Offering products at less than list price. Example, a shoe company’s offer of ‘Discount Up to 50%’ or a shirt marketer’s offer of ‘50+40% Discount.

Product combinations: Offering another product as gift along with the purchase of a product, say offer of a pack of ½ kg of rice with the purchase of a bag of Aatta.

Quantity gift: Offering extra quantity of the product commonly used by marketer of toiletry products. For example, a shaving cream’s offer of ‘40% extra' or ‘Buy 2 Get 1 Free’ offer of a marketer of shirts.