Tenzin, a college student in Assam, had little interest in social service. After he spent a month alone at a flood-relief camp, he now gives every weekend to helping flood-hit families. Identify the factor that formed his new attitude, and choose the statement that describes how this factor works.
Answer & explanation
Correct answer: option 4
The correct answer is Option (4) → The attitude forms through his own direct experience, not through the family or reference groups.
Option (1) The attitude forms through association, reward and modelling that take place within the home. — Incorrect. Association, reward and modelling within the home describe the <strong>family and school environment</strong>. Tenzin's change came outside his home.
Option (2) The attitude forms through the norms of a group that he wishes to belong to. — Incorrect. Learning the norms of a group one wants to belong to is the work of <strong>reference groups</strong>. Tenzin was alone at the camp.
Option (3) The attitude forms through information that reaches him from audio-visual media and the Internet. — Incorrect. Information from audio-visual media and the Internet is the factor of <strong>media-related influences</strong>. Tenzin learned from living through the floods.
Option (4) The attitude forms through his own direct experience, not through the family or reference groups. — Correct. Tenzin changed after an event he went through himself. This is <strong>personal experiences</strong>, a factor that forms attitudes <strong>not in the family or through reference groups</strong>.
NCERT (2026-27): “Factors that Influence Attitude Formation … |