Practicing Success

Target Exam

CUET

Subject

Psychology

Chapter

Attitudes and Social Cognition

Question:
Which mode of spreading a message is usually more effective than indirect transmission?
Options:
Face-to-face transmission
Transmission through mass media
Transmission through visual media
Transmission through letters and pamphlets
Correct Answer:
Face-to-face transmission
Explanation:
Face-to-face transmission of the message is usually more effective than indirect transmission, as for instance, through letters and pamphlets or even through mass media. Now a days transmission through visual media such as television and the Internet are similar to face-to-face interaction, but not a substitute for Face-to-face transmission.