Match the following lists.
| Column -I | Column- II |
| A) Suppliers and creditors | I) Opportunities |
| B) Social and political environment | II) Specific forces |
| C) Gaining the profits for being a pioneer | III) General forces |
| D) Positive external trends | IV) First mover advantage |
Choose the correct answer from the options given below.
Answer & explanation
Correct answer: option 2
The correct answer is option 2- A-II, B-III, C-IV, D-I.
| Column -I | Column- II |
| A) Suppliers and creditors | II) Specific forces |
| B) Social and political environment | III) General forces |
| C) Gaining the profits for being a pioneer | IV) First mover advantage |
| D) Positive external trends | I) Opportunities |
* Suppliers and creditors- Specific forces such as investors, customers, competitors, suppliers, etc.
* Social and political environment- General forces such as economic, social, political, legal, natural and technological conditions influence all business enterprises.
* Gaining the profits for being a pioneer- first-mover advantage can be simply defined as a firm's ability to be better off than its competitors as a result of being first to market in a new product category.
* Positive external trends- Opportunities in the business environment are those factors that provide possibilities for a business to expand so as to make more sales and profits. Constraints are those factors that limit the ability to grow, and reduce sales and profit potential.