Read the following text and answer question. ABC Crackers Limited, a fire cracker manufacturing company, launched some new products on the eve of Diwali in the market, which attracted many buyers. To meet the increased demand, the company employed people to promote the products to each distributor, from the nearby villages. As the products were in great demand in the market, a competitor, A2Z Crackers Limited, imitated the products. The products of the competitor were not accepted by the consumers due to inferior quality, lack of relevant information, poor response from the customer support services wherever it was a status symbol to buy the products of ABC Crackers Limited because of their quality and responsible management. |
Which combination of marketing philosophies have been adopted by ABC Crackers Limited and A2Z Crackers Limited respectively? |
Selling and product Product and marketing Marketing and production Product and production |
Product and production |
The correct answer is option 4- Product and production
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