Assertion: Personal selling reaches limited people. Reasoning: Personal selling is highly flexible as message can be adjusted.

Both Assertion (A) and reasoning (R) are correct and R is the correct explanation of A. Both Assertion (A) and reasoning (R) are correct and but R is not the correct explanation of A. Assertion (A) is true but Reasoning (R) is not correct. Assertion (A) is not true but Reasoning (R) is correct.

Both Assertion (A) and reasoning (R) are correct and but R is not the correct explanation of A.

There is lot of flexibilityin personal selling. The sales presentation can be adjusted to fit the specific needs of the individual customers. However, in personal selling only a limited number of people can be contacted because of time and cost considerations.