Value of Goodwill is affected by :
(A) Location of the Business
(B) Efficiency of Management
(C) Salaries of Partners
(D) Capital Contribution of Partners
(E) Market Situation
Choose the correct answer from the options given below :
Answer & explanation
Correct answer: option 2
The correct answer is Option (2) → (A), (B) and (E) only
(A) Location of the Business — affects goodwill: a central location brings more customers and profits.
(B) Efficiency of Management — affects goodwill: good management means higher productivity and profits.
(C) Salaries of Partners — does not affect goodwill: it is a matter of the partners’ agreement, not of the firm’s earning capacity.
(D) Capital Contribution of Partners — does not affect goodwill: how much each partner put in decides the ownership of capital, not the firm’s reputation.
(E) Market Situation — affects goodwill: monopoly or limited competition allows higher profits.
NCERT (2026-27 edition): |