Suppose a person has a somewhat positive attitude towards empowerment of women. Reading about a successful woman may make this attitude more positive. What kind of direction and extent of attitude change is here? |
Incongruent Congruent Valence Centrality |
Congruent |
Suppose a person has a somewhat positive attitude towards empowerment of women. Reading about a successful woman may make this attitude more positive. This would be a congruent change. |