Which factor does not affect the value of goodwill?

Number of employees in the firm

The number of employees in the firm does not directly affect the value of goodwill. While the nature of business, location, and efficiency of management are factors that can impact the firm's profitability and reputation, the number of employees alone does not play a significant role in determining the value of goodwill. Factors such as the quality and skills of employees, their contribution to the firm's success, and the overall management of human resources may indirectly influence the value of goodwill. However, the mere number of employees does not have a direct correlation to the value of goodwill.