Hum Log, India's first long-running soap opera utilised which strategy of broadcasting?
Answer & explanation
Correct answer: option 2
The correct answer is Option (2) → Entertainment education
Option (2) Entertainment education — Correct. Hum Log, India’s first long-running soap opera, used the entertainment-education strategy by intentionally placing educational content in this entertainment message. Its 156 episodes (1984–85) promoted gender equality, small family size and national integration, and at the end of each episode the actor Ashok Kumar summed up the lesson.
NCERT: Social Change and Development in India — Chapter 7: Mass Media and Communications, Box 7.4 (2025-26)
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