Practicing Success

Target Exam

CUET

Subject

Entrepreneurship

Chapter

Entrepreneurial Opportunity

Question:
Using google forms to get input on what customers are thinking, buying, craving and doing is which type of trend spotting?
Options:
Watch Trends
Read Trends
Talk Trends
Think Trends
Correct Answer:
Talk Trends
Explanation:
Talk trends: Talking to people is an equally important trend-spotting tactic. They get involved in specific industry’s trade association and attending events both online and offline. They also take advantage of social networking tools like social network websites and forums. They even start or join groups on the networks and see what people are buzzing about and about the latest trends. It's also important to talk to customers and prospective customers, both online and offline. They use social media or online surveys to get input on what customers are thinking, buying, craving and doing. They also use social network websites and forums to identify key influencers and trendsetters in their target markets. In addition, they pay attention to ratings and review sites -- not just what customers are saying about the business, but what they’re saying about the competitor’s business.