...............involves oral presentation of a message in the form of a conversation with one or more prospective customers for the purpose of making sales.
Answer & explanation
Correct answer: option 3
The correct answer is option 3- Personal selling.
Personal selling involves oral presentation of message in the form of conversation with one or more prospective customers for the purpose of making sales. It is a personal form of communication. Companies appoint salespersons to contact prospective buyers and create awareness about the product and develop product preferences with the aim of making sale.