Practicing Success

Target Exam

CUET

Subject

Sociology

Chapter

Social Change and Development in India: Globalisation and Social Change

Question:
___________is a branch of management theory which seeks to increase productivity and competitiveness through the creation of organisational culture involving all members of a firm.
Options:
Consumption culture
Corporate culture
Global culture
Liberal culture.
Correct Answer:
Corporate culture
Explanation:
Corporate culture is a branch of management theory that seeks to increase productivity and competitiveness though the creation of a unique organisational culture involving all members of a firm. A dynamic corporate culture - involving company events, rituals and traditions - is thought to enhance employee loyalty and promote group solidarity. It also refers to way of doing things, of promotion and packaging products.