Consider the following statements about durable products:
(A) Durable products are tangible consumer products which normally survive many years.
(B) Durable products generally command a smaller per unit margin.
(C) Durable products require guarantees on the part of the seller.
(D) Durable products need to be made available in many locations.
(E) Sewing machines and kitchen gadgets are durable products.
Which of the statements given above are correct?
Choose the correct answer from the options given below:
Answer & explanation
Correct answer: option 4
The correct answer is Option (4) → (A), (C) and (E) only
(A) Durable products are tangible consumer products which normally survive many years. — Correct. Durable products are tangible goods used over a long period.
(B) Durable products generally command a smaller per unit margin. — Incorrect. Durable products command a higher per unit margin. A small margin is a feature of non-durable products like toothpaste and soap.
(C) Durable products require guarantees on the part of the seller. — Correct. The seller of a durable product has to give guarantees and after sales services, and put in greater personal selling efforts.
(D) Durable products need to be made available in many locations. — Incorrect. Being made available in many locations is a feature of non-durable products, which are bought often and used up in one or a few uses.
(E) Sewing machines and kitchen gadgets are durable products. — Correct. Refrigerator, radio, bicycle, sewing machine and kitchen gadgets are examples of durable products.
NCERT (2026-27 Edition):
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