Government is creating awareness amongst people about their consumer rights and responsibilities through its advertisement: Jago Grahak Jago.
Which consumer right has been highlighted in the above statement?
Answer & explanation
Correct answer: option 2
The correct answer is Option (2) → Right to consumer education
Option (1) Right to be informed — Incorrect. This right is about getting facts, such as quality, quantity and price of a product, before buying. The campaign is about creating awareness of rights and responsibilities.
Option (2) Right to consumer education — Correct. Jago Grahak Jago is a campaign of the Department of Consumer Affairs for generating awareness among consumers about their rights and reliefs. This is the right to consumer education: the right to acquire knowledge and be a well-informed consumer.
Option (3) Right to be heard — Incorrect. This right is about the consumer’s interests getting due consideration at the proper forums. The campaign is not about this.
Option (4) Right to seek redressal — Incorrect. This right is about getting relief against unfair practices. The campaign spreads awareness, it does not give relief.
NCERT (2026-27 Edition): “6. Right to Consumer Education: The consumer has a right to acquire knowledge and to be a well informed consumer throughout life. He should be aware about his rights and the reliefs available to him in case of a product or service falling short of his expectations. Many consumer organisations and some enlightened businesses are taking an active part in educating consumers in this respect.” “3. Consumer Awareness: … In this regard, the Department of Consumer Affairs, GOI, has been undertaking Jago Grahak Jago campaign, for generating awareness among consumers.” |