Mass communication is different from other means of communication because.
A. It requires a informal structural organisation
B. It requires a formal structural organisation
C. It requires a large body of employee
D. It requires a small body of employee
E. It requires a small scale capital
Choose the correct answer from the options given below:
Answer & explanation
Correct answer: option 1
The correct answer is Option 1: B and C only
Explanation:
- Mass communication typically involves a formal structural organisation because it is usually carried out by large, organized institutions such as television networks, newspapers, and radio stations that have clearly defined roles, hierarchies, and processes.
- Mass communication also requires a large body of employees to handle the production, dissemination, and management of content on a wide scale, ensuring that messages reach large audiences.
"Mass media is different from other means of communication as it requires a formal structural organisation to meet large scale capital, production and management demands."