Place is the fourth element of Marketing mix.
Marketing Mix: Elements |
Product |
Price |
Place |
Promotion |
Product Mix |
Price Levels |
Channel Strategy |
Promotion Mix |
Product Quality |
Margins |
Channel Selection |
Advertisement |
New Product |
Pricing Policy |
Channel Conflict |
Personal Selling |
Design and Development |
Pricing Strategy |
Channel Cooperation |
Sales Promotion |
Packaging |
Price Change |
Physical Distribution |
Publicty |
Labelling |
Public relations |
Branding |
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