Read the following statements and mark the correct answer.

Assertion: According to right to choose, marketer should not force the consumer to buy a particular brand.
Reasoning: Every consumer has a right to choose from a variety of good and services at a competitive prices.

Both Assertion (A) and reasoning (R) are correct and R is the correct explanation of A.

The correct answer is option 1- Both Assertion (A) and reasoning (R) are correct and R is the correct explanation of A.

Right to Choose: The consumer has the freedom to choose from a variety of products at competitive prices. This implies that the marketers should offer a wide variety of products in terms of quality, brand, prices, size, etc. and allow the consumer to make a choice from amongst these.

Assertion: According to right to choose, marketer should not force the consumer to buy a particular brand. THIS IS TRUE as consumers should have the freedom to choose products based on their preferences, and marketers should not engage in practices that limit this freedom.

Reasoning: Every consumer has a right to choose from a variety of good and services at a competitive prices. THIS IS TRUE as the right to choose is a fundamental consumer right that ensures consumers have access to a wide selection of products and services, allowing them to make informed and independent choices based on their needs and preferences.

Since the reasoning directly supports the assertion by explaining that consumers should have the freedom to choose from a variety of options, it is the correct explanation of the assertion. Thus, both assertion and reasoning are true and reasoning explains why assertion is true.