Arrange the following in a correct sequence. A. Wholesaler B. Retailer C. Customer D. Agent E. Manufacturer Choose the correct answer from the options given below : |
D, E, A, B, C E, D, A, C, B E, D, A, B, C D, E, C, A, B |
E, D, A, B, C |
The correct answer is option (3)- E, D, A, B, C. The correct sequence in the distribution channel is as follows- 1. Manufacturer (E): The process starts with the manufacturer, who produces the goods or products. 2. Agent (D): In some cases, a manufacturer might use agents to represent them in the market. Agents help in selling the products to wholesalers. 3. Wholesaler (A): Wholesalers purchase goods in bulk from the agents and then distribute these products to retailers. They typically buy large quantities and store them in warehouses. 4. Retailer (B) : Retailers are the businesses that sell the products directly to the end consumers. They purchase products from wholesalers and make them available to customers in smaller quantities. 5. Customer (C) : Customers are the end-users or consumers who purchase and use the products. They buy products from retailers for their personal use. |