Who has proposed two-step concept to describe the process of attitude change?
Answer & explanation
Correct answer: option 1
The correct answer is Option (1) → Mohsin
The Indian psychologist S. M. Mohsin proposed the two-step concept of attitude change. First, the target (the person whose attitude is to change) identifies with the source, that is, likes and respects the person bringing the change. Second, the source changes her or his own attitude, and the target, out of that regard, changes too.
Note 1: A similar question was also asked in CUET (UG) 2025 on 20-05-2025 (Slot 1).
Note 2: A similar question was also asked in CUET (UG) 2026 on 15-05-2026 (Slot 1).
NCERT (2025-26): “Process of Attitude Change … (a) The concept of balance, proposed by Fritz Heider is sometimes described in the form of the ‘P-O-X’ triangle, which represents the relationships between three aspects or components of the attitude.…” “(b) The concept of cognitive dissonance was proposed by Leon Festinger. It emphasises the cognitive component.…” “(c) The two-step concept was proposed by S.M. Mohsin, an Indian psychologist. According to him, attitude change takes place in the form of two steps.…” |