Practicing Success
Which of the following statements related to marketing philosophies are correct ? A. Starting point of product concept is 'Market'. B. Main focus of selling concept is 'existing product'. C. Ends of product concept is 'profit through product quality'. D. Starting point of selling concept is 'factory'. E. Ends of product concept is 'profit through customer satisfaction'. Choose the correct answer from the options given below : |
B, C and D only B, C and E only A, B and C only A, C and E only |
B, C and D only |
The correct answer is option (1) : B, C and D only The correct statements related to marketing philosophies are : B. Main focus of the selling concept is 'existing product.' C. Ends of the product concept are 'profit through product quality.' D. The starting point of the selling concept is 'factory.' So, the correct answer is option 1 : B, C and D only. |