A store announces a 'last date' till the product will be on a discounted price so that people will purchase the product fast. This is an example of :
Answer & explanation
Correct answer: option 3
The correct answer is Option (3) → Deadline technique
Option (1) Foot-in-the-door technique — Incorrect. Here the person begins with a small request that the other person is not likely to refuse, and once it is carried out, a bigger request is made. The store makes no small request first; it announces a last date.
Option (2) Door-in-the-face technique — Incorrect. Here one begins with a large request, and when this is refused, the smaller request that was actually desired is made. The store makes only one offer, with a time limit.
Option (3) Deadline technique — Correct. In this technique a ‘last date’ is announced until which a product or an offer will be available, so that people hurry and buy before they miss the rare opportunity. The store’s last date for the discount works in this very way.
Option (4) Extreme date technique — Incorrect. There is no such technique; a time limit used to hurry buyers is called the deadline technique.
Note: The deadline technique of compliance was there in the chapter ‘Social Influence and Group Processes’ of the pre-rationalised NCERT, which NTA followed in 2022, and is not there in the NCERT book (2025-26).
NCERT (Pre-rationalised): “Compliance … The following techniques have been found to work when someone wants another person to comply.
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