“Marketing takes a day to learn. Unfortunately, it takes time to master.”

Which of the following has spoken the above quoted lines?

Philip Kotler

The correct answer is option 3- Philip Kotler.

“Marketing takes a day to learn. Unfortunately, it takes time to master.”

The above quoted line is said by "Philip Kotler".

In the traditional sense, the term ‘market’ refers to the place where buyers and sellers gather to enter into transactions involving the exchange of goods and services. But in modern marketing sense, it refers to a set of actual and potential buyers of a product or service. The term marketing has been described as performance of business activities that direct the flow of goods and services from producers to consumers. Marketing is not merely a post-production activity. It includes many activities that are performed even before goods are actually produced and continue even after the goods have been sold.