Which of the following is NOT a part of primary activities of a business as per Michael Porter?
Answer & explanation
Correct answer: option 4
Primary activities: 1. Inbound logistics; 2.Operations; 3.Outbound logistics; 4. Marketing and sales; 5. Services
Support activities : 1. Procurement 2. Technology development 3. Human resource management 4. Firm infrastructure.
Support activities : 1. Procurement 2. Technology development 3. Human resource management 4. Firm infrastructure.