Match List-I with List-II:
| List-I (Function of packaging) | List-II (Example) | ||
|---|---|---|---|
| (A) | Product identification | (I) | A sauce bottle that can be squeezed and closed again easily with one hand. |
| (B) | Product protection | (II) | Foam sheets and a strong box that keep a set of glass cups from breaking on the way. |
| (C) | Facilitating use of the product | (III) | A pack printed with a bright photograph that draws people’s attention at the point of purchase. |
| (D) | Product promotion | (IV) | A face cream in a jar of unusual shape, which buyers know at once on a crowded shelf. |
Choose the correct answer from the options given below:
Answer & explanation
Correct answer: option 1
The correct answer is Option (1) → (A)-(IV), (B)-(II), (C)-(I), (D)-(III)
| List-I | List-II | Reason |
|---|---|---|
| (A) Product identification | (IV) A face cream in a jar of unusual shape, which buyers know at once on a crowded shelf. | A pack of a special shape lets buyers pick out the product at once, as a Ponds cream jar is known by its package. |
| (B) Product protection | (II) Foam sheets and a strong box that keep a set of glass cups from breaking on the way. | The packing protects the contents from breakage while the goods are moved. |
| (C) Facilitating use of the product | (I) A sauce bottle that can be squeezed and closed again easily with one hand. | The bottle is convenient to open, handle and use, so the package makes use easy. |
| (D) Product promotion | (III) A pack printed with a bright photograph that draws people’s attention at the point of purchase. | A photograph on the pack attracts attention at the point of purchase, so the package helps to sell. |
NCERT (2026-27 Edition): “Functions of Packaging As stated above, packaging performs a number of functions in the marketing of goods. Some of the important functions are as follows: |