Oral presentation of a message in the form of conversation with one or more prospective customers for the purpose of making sales is known as: |
On-line Selling Sales promotion Personal Selling Tele Marketing |
Personal Selling |
The correct answer is Option (3) → Personal Selling Personal selling involves a direct, oral, and personal presentation of a message to one or more prospective customers. The goal is to inform and persuade them to make a purchase. It's a two-way communication process that allows the salesperson to respond to a customer's specific questions and tailor the pitch to their individual needs and concerns.
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