Match the followings A. Product M

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Target Exam

CUET

Subject

Business Studies

Chapter

Marketing

Question:

Match the followings

A. Product Mix	I. Deciding about the intermediaries, storage, warehousing and transaction
B. Price Mix	II. Deciding about the features, quality, packaging, and branding of products.
C. Place Mix	III. Deciding about the activities for communicating the features of the product.
D. Promotion Mix	IV. Deciding about the discounts to customers, traders and credit terms etc.

Choose the correct answer from the options given below :

Options:

A-II, B-III, C-I, D-IV

A-I, B-II, C-III, D-IV

A-II, B-I, C-III, D-IV

A-II, B-IV, C-I, D-III

Correct Answer:

A-II, B-IV, C-I, D-III

Explanation:

The correct answer is option (4) : A-II, B-IV, C-I, D-III

The correct match between List I and List II is as follows :

A. Product Mix	II. Deciding about the features, quality, packaging, and branding of products.
B. Price Mix	IV. Deciding about the discounts to customers, traders and credit terms etc.
C. Place Mix	I. Deciding about the intermediaries, storage, warehousing and transaction
D. Promotion Mix	III. Deciding about the activities for communicating the features of the product.

So, the correct answer is : 4. A-II, B-IV, C-I, D-III.