Match List-I with List-II List-

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Target Exam

CUET

Subject

Business Studies

Chapter

Marketing

Question:

Match List-I with List-II

List-I Four Ps of marketing	List-II Explanation
(A) Place	(I) It includes activities that communicate the availability, features, merits, etc., of the products to the target customers and persuade them to buy them.
(B) Price	(II) 'Anything of value' which is offered to the market for sale.
(C) Promotion	(III) The amount of money customers have to pay to obtain the product.
(D) Product	(IV) It includes activities that make the firm's products available to the target customers.

Choose the correct answer from the options given below:

Options:

(A)-(I), (B)-(II), (C)-(III), (D)-(IV)

(A)-(I), (B)-(III), (C)-(IV), (D)-(II)

(A)-(I), (B)-(II), (C)-(IV), (D)-(III)

(A)-(IV), (B)-(III), (C)-(I), (D)-(II)

Correct Answer:

(A)-(IV), (B)-(III), (C)-(I), (D)-(II)

Explanation:

The correct answer is Option (4) → (A)-(IV), (B)-(III), (C)-(I), (D)-(II)

List-I Four Ps of marketing	List-II Explanation
(A) Place	(IV) It includes activities that make the firm's products available to the target customers.
(B) Price	(III) The amount of money customers have to pay to obtain the product.
(C) Promotion	(I) It includes activities that communicate the availability, features, merits, etc., of the products to the target customers and persuade them to buy them.
(D) Product	(II) 'Anything of value' which is offered to the market for sale.