Given below are two statements:
Statement I: Packaging helps in identification of products; for example, a Ponds cream jar can be easily identified by its package.
Statement II: Labels help to identify a product by giving the name and address of the manufacturer and the batch number.
In the light of the above statements, choose the correct answer from the options given below:
Answer & explanation
Correct answer: option 1
The correct answer is Option (1) → Both Statement I and Statement II are correct.
Statement I: Packaging helps in identification of products; for example, a Ponds cream jar can be easily identified by its package. — Correct. Product identification is a function of packaging. Colgate in red colour or a Ponds cream jar is known at once by its package.
Statement II: Labels help to identify a product by giving the name and address of the manufacturer and the batch number. — Correct. Identification is also a function of labels. Besides the brand name, a label gives the name and address of the manufacturer, net weight, manufacturing date, price and batch number.
Packaging is designing the container or wrapper of a product. Labelling is designing the label put on that package, which carries the information.
NCERT (2026-27 Edition): “Functions of Packaging As stated above, packaging performs a number of functions in the marketing of goods. Some of the important functions are as follows: “Labelling … 2. Identification of the Product or brand: The other important function performed by labels is to help in identifying the product or brand. For example, the brand name of any product, say Biscuits or Potato Chips imprinted on its package helps us to identify, from number of packages, which one is our favourite brand. Other common identification information provided by the labels include name and address of the manufacturer, net weight when packed, manufacturing date, maximum retail price and Batch number.” |