Match the following lists. LIST I

CUET Preparation Today

Start Free Mocks

Home Questions J4RXURZZDD

Target Exam

CUET

Subject

Business Studies

Chapter

Marketing

Question:

Match the following lists.

LIST I	LIST II
A) Gathering and Analyzing Market Information	I) To achieve the marketing objectives of the firm
B) Marketing Planning	II) Attract customers and get the competitive advantage
C) Product Designing and Development	III) Know the available opportunities and threats as well as strengths and weakness of the organization
D) Standardization	IV) Helps in achieving uniformity and consistency in the output

Choose the correct answer from the options given below.

Options:

A-II, B-I, C-III, D-IV

A-III, B-I, C-II, D-IV

A-I, B-II, C-III, D-IV

A-I, B-III, C-II, D-IV

Correct Answer:

A-III, B-I, C-II, D-IV

Explanation:

The correct answer is option 2- A-III, B-I, C-II, D-IV.

LIST I	LIST II
A) Gathering and Analyzing Market Information	III) Know the available opportunities and threats as well as strengths and weakness of the organization
B) Marketing Planning	I) To achieve the marketing objectives of the firm
C) Product Designing and Development	II) Attract customers and get the competitive advantage
D) Standardization	IV) Helps in achieving uniformity and consistency in the output

Gathering and Analyzing Market Information: This is necessary to identify the needs of the customers and take various decisions for the successful marketing of the products and services. This is important for making an analysis of the available opportunities and threats as well as strengths and weaknesses of the organization and help in deciding what opportunities can best be pursued by it.

Marketing Planning: An important activity or area of work of a marketer is to develop appropriate marketing plans so that the marketing objectives of the organization can be achieved.

Product Designing and Development: The design of the product contributes to making the product attractive to the target customers. A good design can improve performance of a product and also give it a competitive advantage in the market.

Standardization: Standardization refers to producing goods of predetermined specifications, which helps in achieving uniformity and consistency in the output. Standardization ensures the buyers that goods conform to the predetermined standards of quality, price and packaging and reduces the need for inspection, testing and evaluation of the products.