In Festinger and Carlsmith's experiment, what did the participants receive for telling others that the experiment was interesting? |
External pressure Positive consequence Weak attitude none of the above |
Positive consequence |
The correct answer is option 2: Positive consequence In Festinger and Carlsmith's classic 1959 experiment on cognitive dissonance, participants were asked to perform a boring task and then tell the next participant that the task was interesting. Participants were randomly paid either $1 or $20 to lie. The key finding was:
So, the act of telling others that the experiment was interesting was associated with receiving a positive consequence (money), even though the amount impacted how much their attitudes changed. |