In a class activity, Kabir studies this advertisement: a famous cricketer says, 'I start every match with a glass of Sunshine juice - full of vitamins, at half the price of other juices!' Consider the following statements about the advertisement:
(A) Its topic is a food product.
(B) It contains a popular figure who is a well-liked person.
(C) It contains a rational appeal, since it stresses vitamins and a lower price.
(D) The cricketer is an expert source on nutrition.
Choose the correct answer from the options given below:
Answer & explanation
Correct answer: option 2
The correct answer is Option (2) → A, B and C only
(A) Its topic is a food product. — Correct. Juice is something people eat or drink, so the topic of the ad is a food product.
(B) It contains a popular figure who is a well-liked person. — Correct. A famous cricketer is liked by many people. He is a well-liked person used to draw attention.
(C) It contains a rational appeal, since it stresses vitamins and a lower price. — Correct. Vitamins and a lower price are practical reasons to buy. That makes it a rational appeal.
(D) The cricketer is an expert source on nutrition. — Incorrect. An expert source knows the subject, like a doctor or a dietician. A cricketer is famous for sport.
NCERT (2026-27): “Attitude-Behaviour Relationship … |