Based on following case study , answer the question. manufacturing unit. Her objective was to maximise her sales in

Supriya started a garment the very first year. For this she used aggressive selling technique. She got her firm registered with name "Styles Et Styles', which provided distinct identity to her firm. She used the most common tool for promotion, which is an impersonal form of communication. she started giving discount vouchers of her sister's accessories house. For sales promotion, She also started putting up her stalls in exhibitions in order to draw the attention of public. 

In getting her firm registered with the name 'Style & Styles', which function of marketing was performed ?

Branding

The correct answer is option (3) : Branding

The process of giving a name or a sign or a symbol etc., to a product is called branding

Branding is the process of creating a distinct and unique identity for a product, service, or company. It involves developing and establishing a set of recognizable and memorable elements, such as a brand name, logo, slogan, and other visual or verbal cues, that differentiate a business or its offerings from competitors in the minds of consumers.

Effective branding aims to convey the company's values, mission, and the promises it makes to customers. It helps build trust, loyalty, and recognition among consumers, which can lead to increased sales and a positive reputation. Branding is a strategic marketing practice that involves consistent messaging and the creation of a strong and favorable brand image in the marketplace.