Assertion: Adding value can be used as a marketing strategy to differentiate a product from competing products.
Reasoning: Value adding strategies should be fully researched and included in a business plan to show the potential benefits to a business.
Reasoning: Value adding strategies should be fully researched and included in a business plan to show the potential benefits to a business.
Answer & explanation
Correct answer: option 2
Adding value can be used as a marketing strategy to differentiate a product from competing products. Such strategies should be fully researched and included in a business plan to show the potential benefits to a business.