'The ability to persuade rather than coerce', the phrase best describes which aspect of the hegemony of the US?

Soft power

The predominance of the US in the world today is based not only on its military power and economic prowess, but also on its cultural presence. Whether we choose to recognise the fact or not, all ideas of the good life and personal success, most of the dreams of individuals and societies across the globe, are dreams churned out by practices prevailing in twentieth-century America. America is the most seductive, and in this sense the most powerful, culture on earth. This attribute is called ‘soft power’: the ability to persuade rather than coerce.