What would happen if a firm in a perfectly competitive market lowers its price below the market price? |
It would sell as many units as it wants but earn lower revenue Buyers would stop purchasing from it The market price would increase Other firms would also lower their prices immediately |
It would sell as many units as it wants but earn lower revenue |
The correct answer is Option 1: It would sell as many units as it wants but earn lower revenue Option 1: It would sell as many units as it wants but earn lower revenue. This is the correct answer. In a perfectly competitive market, products are homogenous (identical) and there are many buyers and sellers with perfect information. If a firm tries to charge a price above the market price, it will sell nothing because buyers can get the exact same product from other sellers at the market price. Conversely, if a firm lowers its price below the market price, it can still sell as much as it wants because consumers would flock to the lower price. However, since it can already sell all it wants at the market price, lowering the price simply means it earns less revenue per unit for the same quantity sold, thus reducing its overall profit. There's no incentive for a firm to do this. Let's evaluate the options:
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