Match List – I with List – II.

Choose the correct answer from the options given below : 

A-III, B-IV, C-II, D-I

The correct answer is Option (3) - A-III, B-IV, C-II, D-I

* Act of creating time utility - Warehousing. Warehousing refers to the act of storing and assorting products in order to create time utility in them. The basic purpose of warehousing activities is to arrange placement of goods and provide facilities to store them. The need for warehousing arises because there may be difference between the time a product is produced and the time it is required for consumption. Generally the efficiency of a firm in serving its customers will depend on where these warehouses are located and where are these to be delivered.

* Personal selling and publicity - Promotion mix. Promotion mix refers to combination of promotional tools used by an organisation to achieve its communication objectives. Various tools of communication are used by the marketers to inform and persuade customers about their firm’s products. These include: (i) Advertising, (ii) Personal Selling, (iii) Sales Promotion, and (iv) Publicity.

* First step of physical distribution - Order processing. Physical Distribution: There are two important decisions relating to this aspect one regarding physical movement of goods and two, regarding the channels. Physical Distribution covers all the activities required to physically move goods from manufacturers to the customers. The main component of physical distribution are (i) Order Processing; (ii) Transportation; (iii) Warehousing; and (iv). Inventory Control: Just-in-Time-Inventory.

* Inventory decision - Inventory control. "Inventory decision" is associated with "Inventory control" because inventory decisions involve managing and controlling the levels of inventory to optimize costs, ensure availability, and minimize waste.