CUET Preparation Today
Which of the following statement is true? |
Selling is a wider term but marketing is a narrow term Marketing is a wider term but selling is a narrow term. The main focus of marketing is on affecting transfer of title and possession of goods from sellers to consumers or users. Selling put greater thrust on achieving maximum satisfaction of the customer |
Marketing is a wider term but selling is a narrow term. |
The correct answer is option 2- Marketing is a wider term but selling is a narrow term. Marketing is a wider term but selling is a narrow term is true. Selling is only a part of the process of marketing and is concerned with promoting and transferring possession and ownership of goods from the seller to the buyer. Marketing is a much wider term consisting of number of activities such as identification of the customer’s needs, developing the products to satisfy these needs, fixing prices and persuading the potential buyers to buy the same. Thus, selling is merely a part of marketing. |
