Read the following passage and answer the question given below:
Bias is where a text shows a preference for a particular point of view, or pushes back against another one. A creator of a text may consciously support and promote one point of view, while also criticizing or reducing the importance of any alternatives. Bias can also be 'unconscious', which means that a text promotes a particular point of view in some way, but without its creator necessarily being aware of it.
By evaluating how objective, subjective or biased a text is, we can make informed judgements about its purpose(s).
Where the purpose of a text (written or spoken) is to persuade in some way, it is aimed at getting people to think or act in a certain way, or to believe something in particular. To persuade, you must support or oppose a particular 'side' or point of view, and we can therefore expect to see signs of bias in texts with a persuasive purpose.
Not all bias is obvious, however, and sometimes a text is created in a way that tries to make it look more objective. This can give an audience the impression that the text is 'fair' and 'unbiased'; this can also be very persuasive in leading people to accepting what they may see, read or hear more readily.
As the audience of a text, we need to be able to make informed judgements about a text, so that we can then make informed decisions about how to respond to the text, and what, if anything, we might do as a result of it.
Which statement is not true according to the passage:
Answer & explanation
Correct answer: option 2
The correct answer is Option (2) → A creator always promotes his personal opinion
The passage says a creator "may" consciously support one point of view, and that bias can also be unconscious, present without the creator being aware of it. Nothing in it says that a creator always promotes a personal opinion, so this is the statement that is not true.
Why the Other Options are Incorrect?
Option 1: Bias always shows a preference for a point of view — Incorrect. True in the passage: it defines bias as a text showing a preference for a particular point of view, or pushing back against another.
Option 3: A text that looks unbiased can also be very persuasive — Incorrect. True in the passage: a text made to look objective gives the impression that it is "fair" and "unbiased", and this can be very persuasive.
Option 4: We should make informed judgements about a text — Incorrect. True in the passage: it says that as the audience we need to be able to make informed judgements about a text.