Match List I with List II.

Choose the correct answer from the options given below :

A-III, B-IV, C-II, D-I

The correct answer is option (3)- A-III, B-IV, C-II, D-I.

Shopping Products: Shopping products are those consumer goods where buyers devote considerable time, to compare the quality, price, style, suitability, etc., at several stores, before making final purchase. Some of the examples of shopping products are clothes, shoes, jewellery, furniture, radio, television, etc.

Speciality Products: Speciality products are those consumer goods which have certain special features because of which people make special efforts in their purchase. These products are such, which have reached a brand loyalty of the highest order, with a significant number of buyers. The buyers are willing to spend a lot of time and efforts on the purchase of such products.

Industrial Products : These are products that are used in the production of other goods and services. Industrial products are classified into two categories : (i) Materials and Parts, and (ii) Capital items. Raw materials, engines,  and lubricants fall under the category of Materials and Parts.

Convenience Products: Those consumer products, which are purchased frequently, immediately and with least time and efforts are referred to as convenience goods. Examples of such products are cigarettes, ice creams, medicines, newspaper, stationery items toothpaste etc. These products have low unit value and are bought in small qualities.